Monthly Archives: April 2017

Boaty McBoatface, Footy McFooty Face and Trumpkin: WHY do people keep asking the Internet for help?

San Diego’s MLS hopefuls and Crayola ought to have learned from history. 

It started innocently enough in 2012, when the geniuses at Mountain Dew decided to ask the Internet’s help in naming their new “green apple with attitude” flavor. The results included “Hitler Did Nothing Wrong,” “Diabeetus” and “Moist Nugget.”

Shortly thereafter the Slovaks staged an Internet campaign to name a cycling and pedestrian bridge near the capital. Logically enough, voters wanted to name it for … Chuck Norris.

Then, of course, there was the famous 2016 case of the British government soliciting the Internet’s advice on what to name a new research ship. Which of the suggested dignified names would be chosen? Shackleton, perhaps – hard to get more worthy than that, right? Read more