Quarterlife crashes and burns: what does it mean?

Opening night for NBC’s new Millennial-targeted series, Quarterlife, was an unparalleled disaster.

The drama series which made headlines about its transition from internet to TV, “Quarterlife,” succeeded in being a flop in its NBC debut Tuesday night, having the worst ratings in at least 20 years, according to Nielsen Media Research.

The brazilian-dollar question now becomes: what happened?

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7 comments

  • Euphrosyne's avatar

    #1 Yes, it sucked. Cyclical generation theory aside, it just sucked.
    #2 How old were the developers, I wonder? It’s a rare, rare talent to accurately gauge the tastes of a different generation – Aaron Spelling wasn’t a legend for nothing; he had a real, if generally revolting, gift.
    #3 My last hunch – do Millennials really want to watch shows about people like them when they can just watch themselves instead?

  • Dr. Slammy's avatar

    This last one is a great question, and one I can’t answer. But it’s the sort of thing people who make their livings off TV need to get answered, and in a hurry.

  • debby's avatar

    Wow. Even Viva Laughlin pulled a 2.3 share, and holy crap, was that ever mediocre.

  • pookapooka's avatar

    the Teevee is for Old People — just look at the plethora of pharm ads.

  • Sunfell's avatar

    TV? Who watches that any more? I mean, except for Battlestar Galactica? Heck, if I can crank up the ol’ browser and watch ‘Jericho’ (or pretty much anything else) online, why should I bother to ‘tune in’ (what an archaic term!) and watch it on TV?

    I’ve had my ‘quarterlife crisis’. I survived it. Life goes on. Welcome to the 21st Century, where the quality of programming is inversely proportional to the size and definition of your set.

  • Euphrosyne's avatar

    Welcome to the 21st Century, where the quality of programming is inversely proportional to the size and definition of your set.

    You had me until this – what does it mean, exactly?

  • nebris's avatar

    It failed because it was lame. Hell, I couldn’t even watch it when I was on-line.

    I suspect this will have a better chance: http://www.sanctuaryforall.com/social_sanctuary/home.php

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