All hail the death of radio

— Clear Channel suffers and rock radio is gasping its last and, more importantly, does anyone care?

Thx to breezyg for passing on Mark Morford’s analysis of the passing of terrestrial radio. Morford is appropriately brutal:

Corporate radio sucketh, whole and large and true.

We know this. Everyone knows this. There is not a single person out there right now who is listening to any of the one zillion lifeless Clear Channel or Infinity-owned rock stations anywhere in the nation who is saying to themselves, gosh this KLOG station is just exceptionally good and clever and smart and plays amazingly fresh music and makes me want to listen all the time and oh my God I am so going to pick up the phone right now and try to be the 157th caller so I can win tickets to go see Dave Matthews live in Portland! Woo!

OK, maybe there’s a few. But you probably don’t want to know them, because they’re the type who never slam ice-cold shots of vodka or have never heard of Rocco Siffredi and they wear pink capri pants or backward baseball hats and drive Ford Escorts with weird stuffed animals in the windows. Mostly.

This is the problem with rock radio. It has become the last option, the thing you listen to only when all other options fail, when you’re too tired to pop in a CD or too lazy to reach for the iPod or just a little too buzzed on premium tequila and postcoital nirvana to care about searching your glove box for that old AC/DC tape. In short, rock radio is for people who buy their Matchbox 20 CDs from Target.

Morford hopes, as do I, that blogs, podcasts, CD burning, iPod playlists and live Net streams will add up to a Next Big Thing for music, but for the moment, can we just get the bloated carcass that is FM radio in the ground before it starts attracting buzzards?

One comment

  • Personally, I have an informal measure of how much radio sucks – how many times I have to press “scan” before something decent comes on. It’s been going up steadily since the early 90s.

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