Chelsea’s new Nike kits: five things to look for
New Chelsea/Nike is deal is good the wallet, bad for those who appreciate actual style.
I absolutely, utterly and comprehensively loathe Nike’s soccer design group. So last year, when a new 15 year, £60 million/year kit deal was signed between Nike and my beloved Chelsea FC … well, damn. I like that the Blues get all that cash, but I may not live long enough to see the deal end, which means I have bought my last new CFC strip.
Why do I hate Nike design? Because I have style. Read the whole story – with pictures! – over at The Rocky Mountain Blues blog.